eSputnik key facts
Last updated- Legal entity
- RETENTION YES SP. Z.O.O.
- Headquarters
- Germany (DE)
- Ownership
- Independent
- Founded
- 2012
- Data hosting
- Ireland
- Infrastructure
- AWS
- Deployment
- SaaS
- Open source
- No
- US Cloud Act exposure
- Exposed
- Replaces
- Braze, Iterable, Klaviyo, Insider, MoEngage, Mailchimp
About eSputnik
eSputnik, now often branded as Yespo, is a Customer Data Platform (CDP) designed for multi-channel marketing automation. It allows businesses to collect, unify, and segment customer data to trigger personalized communications across email, SMS, web push, and mobile push notifications. The platform focuses heavily on the e-commerce sector, providing tools for abandoned cart recovery, personalized recommendations, and sophisticated loyalty workflows. While headquartered in Warsaw, Poland, the company maintains a strong operational presence in Ukraine. It leverages modern cloud infrastructure to provide high-throughput message delivery and real-time data processing. The service is positioned as an enterprise-grade solution that competes with global marketing clouds by offering deep segmentation and localized support in the CEE region.
Alternative to
Target Segments
Deployment Options
Hosting & Security
AWS