MailUp key facts
Last updated- Legal entity
- MailUp SpA
- Headquarters
- Italy (IT)
- Ownership
- Part of Growens
- Data hosting
- EU (any EU region)
- Open source
- No
- US Cloud Act exposure
- Low (no US parent)
- Replaces
- Mailchimp, Sendinblue / Brevo, Constant Contact, ActiveCampaign
About MailUp
MailUp is an Italian-based marketing technology company that provides a comprehensive platform for email marketing, SMS, and messaging automation. Primarily serving a B2B audience, the service focuses on high-volume deliverability and multichannel communication including Messenger and Telegram. The platform integrates advanced AI capabilities via a ChatGPT-powered assistant to help users draft, translate, and refine marketing content. It emphasizes GDPR compliance and high deliverability rates through active IP monitoring and security certifications, positioning itself as a secure European alternative to global marketing suites. It is part of the Growens group.
Alternative to
Key Features
Related Articles
All articlesEU-Based Google Analytics Alternatives in 2026: Plausible, Simple Analytics, Piwik PRO & More
Google Analytics is still a compliance liability for European websites. These EU and EEA-based analytics tools keep visitor data under European jurisdiction and out of US CLOUD Act reach.
5 Aug 2026Country GuidesDenmark's Sovereign Software Landscape: 10 Alternatives You Should Know
Denmark's thriving tech scene combines Scandinavian design sensibility with a pragmatic approach to privacy and compliance. Here are the Danish-built tools making waves across Europe.
21 Mar 2026ComplianceThe 2026 GDPR Compliance Checklist for SaaS Teams
A practical, no-nonsense guide to ensuring your SaaS stack is GDPR-compliant, from sub-processors to data processing agreements.
22 Feb 2026