EUAlternatives
    S

    Sender

    All-in-one email marketing and transactional email platform designed for SMBs and ecommerce brands with high deliverability and automation.

    LTLithuania
    Headquarters
    🇱🇹Lithuania
    Data Hosting
    EU-based
    Structure
    Independent
    Compliance
    —

    Sender key facts

    Last updated
    Legal entity
    UAB Sender.lt
    Headquarters
    Lithuania (LT)
    Ownership
    Independent
    Open source
    No
    US Cloud Act exposure
    Low (no US parent)
    Replaces
    Mailchimp, Klaviyo

    About Sender

    Sender is a comprehensive email marketing and automation platform based in Vilnius, Lithuania. It specializes in providing small-to-medium businesses and ecommerce brands with a cost-effective yet powerful tool for managing newsletters, transactional emails, and SMS campaigns. The platform is built with a focus on ease of use, featuring a drag-and-drop editor and a visual automation builder that allows users to create complex workflows based on customer behavior. As an EU-based company, Sender operates under the jurisdiction of GDPR, providing a high level of digital sovereignty for European businesses. It positions itself as a robust alternative to major US-based platforms like Mailchimp and Klaviyo by offering a competitive free-tier plan and lower pricing for premium features. The service also includes specialized deliverability tools such as email warmup, list hygiene, and dedicated IP options to ensure high inbox placement for its global customer base.

    Alternative to

    MailchimpKlaviyo

    Key Features

    Drag-and-drop email builder
    Transactional email delivery (SMTP/API)
    Visual automation workflows with behavioral triggers Audience segmentation and personalization
    No-code landing pages and subscription forms
    A/B testing and analytics dashboard
    SMS marketing integrated with email campaigns
    Ecommerce integrations (Shopify, WooCommerce, PrestaShop)
    Domain authentication (SPF, DKIM, DMARC) support

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