Countly key facts
Last updated- Legal entity
- Countly Ltd
- Headquarters
- United Kingdom (GB)
- Ownership
- Independent
- Founded
- 2013
- Data hosting
- Germany, France, United States
- Infrastructure
- Hetzner, DigitalOcean, Google Cloud (depending on deployment)
- Deployment
- SaaS
- Open source
- Yes
- US Cloud Act exposure
- Low (no US parent)
- Certifications
- ISO 27001
- Replaces
- Google Analytics, Amplitude, Mixpanel, Firebase Analytics
About Countly
Countly is a comprehensive, open-source product analytics application that enables organizations to track user behavior across mobile, web, and desktop applications in real-time. Founded in 2013 and headquartered in London, it distinguishes itself by offering a choice between a cloud-hosted SaaS model and a fully self-hosted/on-premise deployment, providing teams with total control over their data residency and security. The platform is designed to support the entire product lifecycle, from initial user acquisition to retention and churn analysis. It features a modular architecture that allows users to enable only the plugins they need, such as heatmaps, A/B testing, or push notifications. With a heavy emphasis on privacy, Countly includes built-in tools for data anonymization and GDPR compliance, making it a preferred choice for industries with strict regulatory requirements, such as finance and healthcare.
Alternative to
Target Segments
Deployment Options
Hosting & Security
Hetzner, DigitalOcean, Google Cloud (depending on deployment)
Key Features
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