Countly logo

    Countly

    Product analytics platform (verify HQ).

    GBUnited Kingdom·Founded 2013
    Headquarters
    🇬🇧United Kingdom
    Data Hosting
    GermanyFrance
    Structure
    Independent
    Compliance
    ▣GDPR▦EU Data

    Countly key facts

    Last updated
    Legal entity
    Countly Ltd
    Headquarters
    United Kingdom (GB)
    Ownership
    Independent
    Founded
    2013
    Data hosting
    Germany, France, United States
    Infrastructure
    Hetzner, DigitalOcean, Google Cloud (depending on deployment)
    Deployment
    SaaS
    Open source
    Yes
    US Cloud Act exposure
    Low (no US parent)
    Certifications
    ISO 27001
    Replaces
    Google Analytics, Amplitude, Mixpanel, Firebase Analytics

    About Countly

    Countly is a comprehensive, open-source product analytics application that enables organizations to track user behavior across mobile, web, and desktop applications in real-time. Founded in 2013 and headquartered in London, it distinguishes itself by offering a choice between a cloud-hosted SaaS model and a fully self-hosted/on-premise deployment, providing teams with total control over their data residency and security. The platform is designed to support the entire product lifecycle, from initial user acquisition to retention and churn analysis. It features a modular architecture that allows users to enable only the plugins they need, such as heatmaps, A/B testing, or push notifications. With a heavy emphasis on privacy, Countly includes built-in tools for data anonymization and GDPR compliance, making it a preferred choice for industries with strict regulatory requirements, such as finance and healthcare.

    Alternative to

    Target Segments

    SMBEnterprisePublic SectorEducation

    Deployment Options

    SaaS

    Hosting & Security

    Infrastructure

    Hetzner, DigitalOcean, Google Cloud (depending on deployment)

    Certifications
    ISO 27001

    Key Features

    Real-time mobile and web analytics
    User and visitor profiles for individual insights
    Session tracking via SDKs (Android, iOS, Web)
    Data management (event editing, deletion, and segmentation)
    IP and geolocation anonymization
    Customizable dashboard navigation
    Publicly available SDK source code
    Privacy-focused tracking for health and sensitive apps

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