Folk key facts
Last updated- Legal entity
- Folk SAS
- Headquarters
- France (FR)
- Ownership
- Part of eFounders (Startup Studio)
- Founded
- 2020
- Data hosting
- United States
- Infrastructure
- AWS
- Deployment
- SaaS
- Open source
- No
- US Cloud Act exposure
- Exposed
- Replaces
- HubSpot, Zoho CRM, Close, Insightly, Pipeliner CRM, Salesforce, Zoho, monday.com
About Folk
Folk is a modern, relationship-focused CRM based in Paris, France. It positions itself as a 'people-first' alternative to traditional heavy-duty CRMs like Salesforce or HubSpot, specifically targeting small to mid-sized sales teams, agencies, and investment firms. The platform excels at centralizing contacts from various sources and automating the enrichment and outreach process through integrated AI tools. The service leverages a sophisticated technical stack including OpenAI for intelligence and AWS for infrastructure. However, its heavy reliance on US-based sub-processors for core functionality (authentication via Stytch, support via Intercom, and search via TurboPuffer) highlights a significant dependency on the US technology ecosystem despite its European corporate roots.
Alternative to
Target Segments
Deployment Options
Hosting & Security
AWS