EUAlternatives
    Simple Analytics logo

    Simple Analytics

    Privacy-first, cookieless web analytics service based and hosted in the EU, designed as a simple and ethical alternative to Google Analytics.

    NLNetherlands
    Headquarters
    🇳🇱Netherlands
    Data Hosting
    Netherlands
    Structure
    Independent
    Compliance
    â–£GDPRâ—†EU HQâ–¦EU Data

    Simple Analytics key facts

    Last updated
    Legal entity
    Simple Analytics
    Headquarters
    Netherlands (NL)
    Ownership
    Independent
    Data hosting
    Netherlands
    Infrastructure
    Dutch hosting provider (non-cloud to avoid foreign government reporting)
    Open source
    No
    US Cloud Act exposure
    Low (no US parent)
    Replaces
    Google Analytics

    About Simple Analytics

    Simple Analytics is a web analytics platform built with a privacy-first philosophy, serving as a direct alternative to Google Analytics. The service distinguishes itself by not using cookies, not collecting personal data, and not using IP-based hashing to track individuals. It provides a simplified dashboard focusing on essential metrics like page views, referrers, and conversion goals, while offering advanced features like AI-driven data interrogation. The company is headquartered and hosted entirely within the Netherlands. By avoiding major US cloud infrastructure, they aim to provide a solution that is fully compliant with strict EU privacy regulations (GDPR, PECR) without the need for cookie banners. They operate with a transparent 'Open Startup' model, publicly sharing their revenue and business metrics.

    Alternative to

    Google Analytics

    Hosting & Security

    Infrastructure

    Dutch hosting provider (non-cloud to avoid foreign government reporting)

    Key Features

    Cookieless tracking
    AI-powered analytics chat
    Google Analytics data import
    Automated email reports
    Event tracking (downloads, outbound links, etc.)
    Lightweight script for website speed
    Dark mode dashboard
    Mobile app with widgets

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